So, you have some content you want to share? A book? A podcast? A blog? Or maybe you want to help your favorite cause gain visibility in the marketplace? Or you simply want a user-friendly guide on things like building a personal brand (both online and offline), smart use of social media or how to increase the “shareability” of ideas you’re sure other people will appreciate? Becky Robinson is ready to help.
Because leaders lead people, being a leader often means the opportunity to support people through the ups and downs of life. This proximity of working together regularly and closely creates the possibility that we can develop a huge and lasting impact on our colleagues’ lives — if we choose to.
The Hamilton Spectator
You can pay PR pros like me a boatload of cash to make you a thought leader and find an audience for your speaking gigs, books and consulting services.
Or you can get a head start and do most of the heavy lifting yourself, with some practical advice from Becky Robinson.
Below are news articles and podcast interviews that feature Becky Robinson and her work.
Becky Robinson: Your Network Is Bigger (and More Generous) Than You Think – Disrupt Yourself with Whitney Johnson – September 2022
Reach Your Audience, Large or Small – With Becky Robinson – The Reluctant Book Marketer – August 2022
LeadUP! Becky Robinson & Reach – Dr. Kathryn Bingham – August 2022
Practical Ways to Promote Yourself – Globe and Mail – August 2022
Reach: Create The Biggest Audience For Your Book With Becky Robinson– The Creative Penn – July 2022
Becky Robinson and Reach: Creating Value For Your Intellectual Assets – Bruce Roenstein Blog – July 2022
Leveraging Thought Leadership – Peter Winick LinkedIn Live – July 2022
Building Reach for Books – Make Meaning – June 2022
Reach – Becky Robinson – Crossing My Bridges – June 2022
How to Leverage Reach to Create the Biggest Possible Audience with Becky Robinson – All Things Book Marketing – June 2022
HR Professionals: Growing Your Audience Matters – HR Bartender – June 2022
Four Criteria for Increasing Your Non-profit’s Reach – Inspired Non-Profit Leadership – June 2022
Becky Robinson Interview – LGOtv: Big Talk – June 2022
Reach – By Becky Robinson – MentorFreak – May 2022
Expanding Your Reach: How To Drive Social Media Momentum For Your Message, Book, or Cause – The Conscious Marketer – May 2022
How to Best Reach Through the Noise with Your Book – Book Marketing Mentors – May 2022
Building Your Business Your Way with Becky Robinson – Badass Women at Any Age – May 2022
The Courage to Reach Your Biggest Possible Audience – Creative Courage Live – May 2022
Reach: How to Grow Your Influence Book Review – Leading Blog – May 2022
Reading Recommendation Short Takes – Three Star Leadership – May 2022
John Baldoni with Becky Robinson – Grace Under Pressure – May 2022
Become a True Reach Expert to Supercharge Your Career Success – Careers in Government – May 2022
A Straightforward Guide to Building and Keeping an Audience Through Authenticity, Perseverance, and Generosity – Kirkus Review – April 2022
Becky Robinson Instagram Interview – Megan Ericson Instagram – April 2022
Bob Tiede’s Implementation of Four Key Commitments for Expanding Reach – News Leadership Personal Growth – April 2022
Communication Tips to Help Leaders Expand Their Reach – People Equation – April 2022
Do You Want to Write a Book? – Joe LaLonde Blog – April 2022
Expanding the Reach if Your Ideas – Tanmay Vora Blog – April 2022
First Look: Leadership Books for April 2022 – Leadership Now Leading Blog – April 2022
Four Commitments to Fuel Your Thought Leadership – Tanveer Naseer Leadership – April 2022
Four Commitments for Fantastic Customer Experience – Guest Post by Becky Robinson – Chip Bell Blog – April 2022
Growing Your Reach with Becky Robinson – My Simplified Life – April 2022
How to Close the Influence Gap and Make a Greater Difference – Leadership Freak – April 2022
Must Read Book! – Eileen McDargh Resilency Report – April 2022
Reach! – Light and Momentary Blog – April 2022
Reach a Bigger Audience with Becky Robinson – Phil Gerbyshak Interview – April 2022
Reach: It’s a Book, but Also a Way to Live – Big Green Pen – April 2022
Reach-Create the Biggest Possible Audience for Your Message, Book, or Cause by Becky Robinson – Be the Solution Daily – April 2022
Reach Can Expand a Leaders Connection for Success and Significance Success and Significance – John Hackett’s Thursday Leadership Insight – April 2022
Self Promotion: How to Create Reach – Jennifer Kahnweiler Guest Blog – April 2022
Show up with Generosity – Bob Miglani LinkedIn Live – April 2022
The Four Commitments: Create the Biggest Possible Audience for Your Message, Book, or Cause – PorchLight Books Manifesto – April 2022
Create the Biggest Audience Possible with Becky Robinson – Entrepreneur Publishing Academy – March 2022
Book Review: Reach – Mark Messmore Blog – March 2021
5 Books Leaders Should Read in April 2022 – Joseph LaMonde Blog – March 2022
Growing Your Influence with Becky Robinson – Aim Higher – March 2022
Expand Your Influence and Impact: Reach with Becky Robinson – Leadership Without Losing Your Soul – February 2022
Marketing for Your Future – Daily Ad Brief – February 2022
Making your Offline Skills Shine Online – Becky Robinson – Selling with Love Podcast – January 2022
How This Leader Learned Inclusion Up Close – SmartBrief – December 2021
Becky Robinson: How To Grow Your Business or Brand By Writing A Book – Authority Magazine – October 2021
Episode 35 – Becky Robinson, CEO Weaving Influence – Purpose and Principles Podcast – November 2020
Leading With Values – Leadership Strategies for Women Podcast – November 2020
How To Become Successful Building Your Influence Online – Book Marketing Mentors – November 2020
The Importance of Your Community: What Authors Need to Know – All Things Book Marketing – November 2020
Influencing Thought Leadership | Becky Robinson – Thought Leadership Leverage – May 2020
Starting A Business, Running Marathons, Expanding the Business and more with Becky Robinson – All About Digital Marketing Podcast – February 2020
Official Long Bio
Becky Robinson is the Founder and CEO of Weaving Influence, a full-service digital marketing agency that specializes in supporting authors, business leaders, coaches, trainers, speakers, and thought leaders. Founded in 2012, Weaving Influence services include strategic consultation/coaching for authors and thought leaders, social media management, public relations, virtual meeting facilitation, and book launch services. Under Becky’s leadership, the firm has helped clients launch more than 150 books, enabling authors to build their brands, acquire more business customers, and increase book sales.
Becky hosts the Book Marketing Action Podcast, where she shares actionable advice to help authors achieve their goals to reach more readers and enhance their brand. She has created many resources and events to help authors including the Reach More Readers Workshop.
In April 2022, Becky is publishing her first book with Berrett-Koehler titled, Reach: Create the Biggest Possible Audience for Your Message, Book, or Cause.
Becky holds an M.A. in Intercultural Studies from Wheaton College and received her B.A. in English/Creative Writing from Miami University. When she’s not working or writing, Becky is a distance runner. She has completed 10 full and 11 half marathons. She also ran a 50K to celebrate her 50th birthday. Becky and her husband of nearly 30 years, Eric, live in Lambertville, Michigan. They have three children.
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